silly bandz.

Do you guys know what Im talking about? Every child in North America (correction: in the world) is wearing them. Silly bandz (http://www.sillybandz.com/) are the new must have item.
Whoever thought of this idea is brilliant... they have sold 200 million dollars worth of silly bandz this year alone. Crazy right?

Its gotten so insane that they have branded silly bandz including Marc Jacobs and Ty, and have sets resembling Farmvill animals and Justin Bieber (which I totally want). Kim Kardashian even has her own set. Silly bandz have been spotted on celebrities of every age and have made appearances on TV shows like Ellen.

Here are some pictures I found on Google so that you can get a little taste of how intense its getting.